Busybird

In the age of Marie Kondo and Minimalism, is it time to throw out the paperbacks sitting untouched on the bookshelf?

I look over to the bookshelf sitting brazenly in the corner of my room. It’s far beyond full — good God, it’s overflowing!

It’s littered with a mix of yellowing classics and freshly plucked bestsellers crammed together haphazardly, almost as if the owner doesn’t care for them at all. And this is only half of the books I own. The rest are scattered amongst stained coffee tables and piled high on desks. This is in stark contrast to the rest of my possessions, which are stowed meticulously in their rightful places – even if this place is the rubbish bin. When it comes to books, the bibliophilic madwoman that sleeps within my chest stirs and with her husky voice implores, ‘Hoard! Keep the little treasures close! Don’t ever let them go!’

Netflix’s Tidying Up with Marie Kondo has recently entered the public arena because of the novel way with which it defines a person’s relationship with their possessions. Marie Kondo advocates for the practice of minimalism. She encourages people to let go of objects which no longer serve a purpose in their life. This begs the question: should this be applied to our books?

Looking at my collection, I wondered about the reason that we hold onto our books instead of applying the same degree of regular detoxification that we do to the rest of our possessions. After a quick brainstorming session, I identified three main reasons that we hoard our books:

Decorative Achievement
Books are often similar to medals or certificates; we store them around our homes as trophies of the knowledge we’ve gained. They’re plaques awarded by triumphing a few hundred pages. This is the reason that a copy of How to Win Friends and Influence People sits smugly by my desk, crooning and shaking its tailfeathers any time a visitor walks into the room.

Nostalgia
Alternatively, books can fall into the category of memorabilia, generating a sense of warmth around the memories of reading them. I will often look at one of my prized books, give it a high five, and smile at experiences we had together.

Delusion
Lastly, the more deadly reason for hoarding a book derives from the delusion that we’ll actually get around to reading it – an impulse purchase that sits lifelessly on the shelf, often unread for the whole of its life. Marie Kondo suggests in her book, The Life-Changing Magic of Tidying Up, that ‘the moment you first encounter a book is the right time to read it.’ Well, Marie, sometimes I’m busy, okay?

Is it okay to accept that we’re simply not strong enough to give up our books? Or should we be actively getting rid of books we no longer need? The KonMari Method™ suggests that you shouldn’t keep anything that doesn’t ‘spark joy’. Its order to determine this is that you hold the item in question close to you. If you don’t feel it bring you happiness, then it’s time to throw it away.

However, I would argue a reader’s relationship with books is far more complicated than a regular person’s with their regular possessions. I’m sure I could find numerous books on my shelf that disgusted and disappointed me when I read them. And I’m equally as sure that if I held them close, I would just as quickly unfeelingly push them away. But even these books I can’t find myself able to permanently move to the bin (I’m looking at you, Twilight).

There is something precious and magical about a book, and this extends to the experience of book ownership. Those who love books, love to surround themselves with books. They use them to decorate their homes and reaffirm their identities. Holding onto a book is not sensible nor logical; it’s a highly emotive decision, and this is where minimalists are dumbfounded. Because if you’re likely never going to read a book again, then it’s served its purpose … Right?

Perhaps the reason that we hoard books is inexplicable. Perhaps we can’t easily define this complex relationship, that it’s beyond understandable reason. Quite frankly, in this reader’s opinion, if there’s still space in your house, then there is nothing wrong with that at all.

Hoard away, dear book-lovers!

Alyse Clarke
Editing Intern

Of Mentoring and Packages

March 14, 2019

There are lots of people out there offering fast, nasty mentoring packages. They’re fast, because the mentor wants the quickest turnaround possible, which inflates their bank account. And they’re nasty because, often, the mentor knows very little about writing, or the publishing industry – if anything, they know just enough to bluff their expertise.

Usually, some sort of formula is offered – a methodology to plan and write the book that’s tantamount to connecting the dots. The aspiring author just has to provide the content. Then you get the picture.

There you go: book complete.

Right?

Does this method work?
I would be wary of any formula that is applied to writing. Writing is an industry where the execution doesn’t fit a set template. Yes, there are precepts we all observe – e.g. the three-act structure – but they act as a foundation on which you can build your vision. To say that you must build X amount of chapters, and they must contain this and that is constricting.

Now the wily author – one who has a good idea of what they want to do – could exploit such a methodology to get the most out of what they want to write. In writing, there’s a tried but true adage: You have to know the rules before you can break them. So prospective authors can make this work for them.

But if you’re diffident, uncertain, and/or looking for genuine guidance, then I’d ask if writing this way is the best way forward for you.

So all these packages are scams?
No. There are good people out there. The issue arises in publishing because often, prospective authors are inexperienced and unfamiliar with the landscape. It’s easy for anybody to prey on that inexperience, and sell bluster as the norm under the umbrella, This is how publishing works. How can the inexperienced author know any better?

It’s important to do your due diligence. Don’t be afraid to ask questions. Ask as many questions as you need. In any situation where you’ll be paying for a service, you’re entitled to ask questions about how that service works. It’s YOUR right.

If the person you’re dealing with can’t answer those questions, grows abrupt, or resorts to bluster, then are they really going to be right for you?

Think about WHY you’re writing a book.
There’s that old saying, Everybody has a book in them. It’s true. And there’re plenty of valid reasons to write a book, such as:

to showcase your expertise in your field, e.g. life coaching, business, health
to sell a methodology, e.g. how to make money investing
to tell the story of your life
to record for posterity the history of an organization, business, or community
writing about a particular topic, e.g. butterflies.

Or you might be working on:

a novel
a short story anthology
a collection of poetry.

Some people ask if there’s any value in trying to write a book. Does the world really need another book? Especially from somebody who’s never considered writing before? It’s a perfectly valid question that can be answered by exploring what you mean by value.

If you want to write a book because you believe you have a bestseller, that you’re going to become rich and famous, and you’re going to quit your 9–5 job, that’s not a valid reason.

We write this enough on this blog: there’s no way to guarantee a bestseller. You might as well play lotto. That’s not to say it doesn’t happen. But you shouldn’t be going all-in.

If you have knowledge you want to share, a story you want to tell, or just the passion to put yourself out there, then those would be valid reasons.

It all comes back to one simple truth: we are all unique, and therefore we all have something unique to share. Packages that try to formularise writing are depriving you of your uniqueness and trying to make you – and whatever you want to try – common.

You are unique.

Be unique.

The 16-Week Write-to-Publish Program
We’ve seen authors shortchanged. We’ve had people crying to us on the phone about the exorbitant money they’ve spent to end up with a product they’re not happy with – or not end up with a product at all. We’ve had authors talk about packages they’ve signed up to only to end up with poorly edited and/or designed books. To put it simply, we’ve seen prospective authors screwed – good people who have wasted hard-earned money and time.

Again, it’s about doing due diligence. It’s not worth dealing with anybody:

who pressures you (or harasses you)
who can’t answer your questions
who is full of bluster, rather than experience.

Our 16-Week Write-to-Publish Program was designed to offer a measured, structured mentoring program that could guide an author through the writing, help realise their vision, and produce a book at the end of it all. Our mentors are people who are published authors, editors, mentors, and have overseen the publication of over three hundred books.

If you’re going to write a book, what course would you prefer?

Finding Authenticity

February 28, 2019

It’s not unusual to hear of actors who gain weight to play a larger character. Or for them to intensely research a role. Or that they won’t break character, even when not filming. More than just playing that part, they want to be that character. In that case, they’re not acting. They live the role. This is called ‘method acting’. Method actors believe this methodology makes their portrayal authentic.

Some writers do the same. If they write about a particular place, they go to that place. If they write about a topic, they throw themselves into research. Or they try to experience things firsthand. Author Tara Moss had herself choked out to unconsciousness to experience what it felt like. She’s also had herself set on fire (wearing a flame-resistant suit), shot firearms, spent time in morgues and courtrooms, and more.

We use our writing to reinterpret and make sense of our experiences, as well as the world around us. Even if the setting is fantastical, characters may go through similar things to ourselves. Like the method actor, it makes sense that, as writers, we try to broaden our range of experiences.

We don’t all have the luxury of best-selling authors, though. While we could all just go sit in a courtroom for a day, we don’t all have avenues to have ourselves set on fire in a safe, controlled environment. Best-selling author Sidney Sheldon used to fly to and eat in restaurants so he could write about them genuinely. It’s not something we can all afford.

But we can push ourselves out of our comfort zones by living life, which is the best way to develop our qualifications to write. And, as we live, we should observe. While we may be absorbing information through osmosis, we might not necessarily be examining what’s going on. We should break it down, examine it further, break it down more, examine it more, etc., to gain a deeper understanding of life, and the world around us.

We can also empathise. Most writers are already deeply empathetic – this is how we’re able to put ourselves in the heads of so many different characters and represent them genuinely. But a worthwhile exercise is watching/reading the news and, without judgement, putting ourselves in the heads of others. How would we feel in the same situation? Here, we need go beyond our instincts and programmed responses. It’s not about what we would do in the same situation; it’s about imagining and feeling how the other person feels.

And, finally, we can employ simple tricks to help put us in the right frame of mind when we write. Writing something sad? Listen to sad music. Watch a sad movie. Have a glass of wine and grow melancholy. Need our writing to pump with energy? Put on some upbeat music. Dance. Writing something angry? Dredge up memories of arguments. Hit a punching bag. Shout. There are lots of little tricks we can use to shift our focus into the mindset – and thus mood – of what we’re writing.

As writers, we can improve the technical side of our craft. But, remember, there’s also an emotional, intellectual, and spiritual side to improve also.

Some Publishers

February 14, 2019

Today’s technology is making book production simple and inexpensive. Anybody can publish a book. But does that qualify them to do so?

Some of these people begin publishing companies, joining the ranks of self-publishers and partnership publishers out there who claim they’re about helping authors get their books out into the world. But are they? Do they have an author’s best interests at heart?

Here are some facts …

There is no guaranteed BIG return
At Busybird, we never try to secure an author by selling them the lie that they’ll have a bestseller.

It is a lie.

You can manipulate certain databases into classifying your book is a bestseller, but that doesn’t mean it is. It may just mean your book has sold the most in a pair of categories no other book occupies. It’s a label that can be won by selling as little as one book – a gimmick

But if getting an actual bestseller – a book that’s sold thousands of copies – was so manageable, big multinational publishers with vast resources would nail bestseller after bestseller after bestseller. But they don’t. Nobody does.

Publishing is capricious. You can do everything right, but it doesn’t mean it will translate into riches.

Now bestsellers do happen, but we try to ground authors to be realistic with their expectations.

Anybody who tells you differently is trying to sell you something.

Lots of Authors Become Publishers
There is a difference between being an author and being a publisher. Yes, they work in the same field – they work with writing.

But an author produces the writing.

The publisher produces the book.

There is a whole side of production that authors never encounter – cover design; layout of internals; registration of an ISBN; finding a printer and determining the best paper stock; lodging the book with the national library for archiving, etc. It’s too big a list to cover in a single paragraph.

This is not to say every author who runs a publisher has no idea what they’re doing. Some do. Just don’t assume they must know just because they write.

Some Publishers are Glorified Salespeople
I saw a certain publisher endorsed on Facebook. I know this publisher. They’re an idiot. They’re a fantastic salesperson. They could sell anything. But I know they know nothing about writing; know nothing about English, grammar, punctuation, and spelling; know nothing about structure; have no idea about copyright and permissions … well, look, outside of selling they don’t know anything.

Now that might be fine if they’ve delegated and retained professionals who know their stuff, but often they’re outsourcing to uninvested freelancers, and wouldn’t know how to address queries that do come up.

There are lots of these people out there. Retain them, and there’s a good chance they aren’t going to give your book the care it deserves.

Some of These Publishers Have No Standards
All they’re interested in is the dollar. It doesn’t matter what the book is, it’s about getting the author to sign and pay. Well, that helps one person in that deal.

Writing a book isn’t about regurgitating what’s already out there. It’s about reaching into yourself, and producing a message – be it a novel, a memoir, a book of nonfiction, poetry, or whatever the case is – that only YOU can produce.

You’re unique. But some publishers don’t care. Hand in gibberish, and they’ll tell you that it’s brilliant, that it’s the sort of book the market needs, and that to get it out there you just need to hand over your money now.

Some Publishers Claim Rights and Royalties
If you’re self-publishing, whoever you’ve retained should have no claim on your rights, and definitely none on your royalties.

If you’ve partnership published – this is where the publisher claims they share the costs (in all likelihood, they don’t put in a cent and they’re just telling you this to win you over) – they still don’t deserve any share of your rights or royalties.

Once you’re paying to be published, you should retain your rights and royalties.

Publishing is daunting for inexperienced authors. Unfortunately, there are predators who prey on an author’s naivety and will try and capitalize on whatever money you make.

Conclusion
This isn’t intended to say that every publisher out there sucks in one way and/or another, and that we’re the best in the world. But we’ve now published over three hundred books. We’ve had authors come to us with horror stories. We’ve dealt with some of these places firsthand. We’ve learned a thing or two.

Be wary of the landscape. There are good people out there. You’re eager to get your book out. But do your diligence and avoid the heartbreak.

Rediscovering Writing

Letter of a Self-Diagnosed Book Hoarder

In the age of Marie Kondo and Minimalism, is it time to throw out the paperbacks sitting untouched on the bookshelf?

Of Mentoring and Packages

Finding Authenticity

Some Publishers