You can have the most spectacular content and a professional book that has great value to a reader, but how do they know it exists?

Promotion is advertising a product or brand, generating sales, and creating brand loyalty. It’s one of the four elements of your marketing mix and important in terms of getting your book into people’s hands. Promotion covers the methods of communication used to provide information about a product. Information can be both verbal and visual.

Promotional Packages P1




Media release
Book launch guide
Use of Busybird studio for launch
Social media guide
Basic social media set up/or advice
Global distribution
Launch invitations
Promo materials (design & print): 100 bookmarks, 2 posters, 100 Business cards
Connection to libraries/schools
Feature in e-newsletter
Marketing plan
Pop-up banner (design & print)
Extra 150 Business cards
Feature on Busybird TV
Library book talk/signing
Connection to bookstores
Basic website
Book trailer
Author photoshoot
Book landing page


Ask us about:

    • Publicity
    • Branding
    • Book distribution into bookstores
    • Launch venue
    • Merchandise
    • Author video
    • Mentoring


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Other Packages

Customise Your Package

Pick the services that you require so you can customise a self-publishing package that will get your book out into the world. Let us do the rest. We’ll hold your hand through the publishing journey. Best of all, we make NO claims on rights or royalties. Talk to us about what you need to do to publish your book! Get started with Busybird Publishing!


If you’re just embarking on your self-publishing journey, this bundle will kickstart you on the journey. We’ll start by working with you on a plan for your book (in person, Skype/Zoom or phone). This session will help you sort out the publishing timeline and ideas for promotion. Having a mock-up of your cover means that you can start pre-selling your book and funding your project. You can also send out the media release or book blurb to start getting some media attention or book store orders.